01
Digital shame
Your in-person experience is immaculate. Your website? Built at 11pm two years ago.
15 Years Industry VeteransDeep Bench of Specialists
Marketing for Female-Founded Service Businesses
You're tired. We've got it from here.
Building a business is hard enough. Marketing shouldn't feel like a second full-time job. Hand it over to a team of female founders who get it.
Built by womenFor women foundersDone-for-you retainer
Ready when you are
Two easy ways to start
Book a free 30-minute call, or send us a quick note and we will reach out.
Sound familiar?
Your in-person experience is exceptional. Your digital presence hasn't caught up.
02
Decision fatigue
47 tabs open. Your website has been next week's problem for eight months. You want it handled.
03
Invisible online
The competitor down the street shows up on Google. You don't. SEO feels like a black box.
The Promise
Take it off your plate.
For good.
One retainer. One team. A full marketing department. website, SEO, content, ads, press, and reporting. built around your business goals. No project hand-offs. No junior account managers. No surprise invoices.
Just consistent, compounding growth from a team that has built and sold the same kind of businesses you're running.
What we build
A marketing foundation that actually grows.
Three disciplines, one team, one retainer. Each one supports the next so growth stops being random and starts being predictable.
Foundation01
Website Design That Converts
A high-performing site that tells visitors what you do, who you serve, and why they should choose you. and then guides them to take action on every page.
- Up to 15 pages, fully rebuilt
- Brand-led art direction
- Booking & lead capture
- Mobile-first, lightning fast
Visibility02
SEO That Compounds
Technical SEO, local SEO, AI search optimization, and content built to rank. so the people searching for what you do can actually find you.
- Monthly technical audits
- Citation cleanup
- 3–5 backlinks / month
- Monthly keyword tracking
Revenue03
Conversion Rate Optimization
More traffic doesn't always mean more revenue. We find where prospects drop off and fix it. so existing traffic finally pays off.
- Full CRO audit
- Hotjar / heatmap setup
- Funnel & journey mapping
- Continuous A/B refinement
Everything included
One retainer. A whole marketing department.
Website & CRO
- Full website redesign (up to 15 pages)
- Content buildout (up to 5 pillar pages)
- Complete CRO audit with Hotjar setup
- On-page optimization (meta, descriptions, interlinking)
- Schema markup
SEO & Authority
- Monthly technical SEO audit
- Citation cleanup
- 3–5 backlinks per month
- 2 press releases per month (Yahoo Finance level)
- AI search optimization
Content & Local
- 2 blogs per month
- GMB optimization or full setup
- 1 GMB post per month
- Monthly keyword tracking
- Monthly reporting + dedicated account manager
The math
One hire can't do what a full team can.
A full-time marketing manager runs $4,000 to $6,000 per month, and that's one person. They can't do web design, SEO, content, press, AI optimization, and reporting all at once. So they outsource half of it. To freelancers and agencies you end up paying for on top of their salary. The math stops working fast.
In-House Hire
Build it yourself
- Web Designer$4,500/mo
- SEO Specialist$4,000/mo
- Content Writer$3,500/mo
- PR / Press$3,000/mo
- Account Manager$5,000/mo
Total$20,000+/mo
Consorella
One retainer. Everything handled.
- Web design + ongoing optimization
- SEO (technical, on-page, local)
- Content + copywriting
- PR + press outreach
- AI search optimization
- Strategy, reporting, account management
Starting at$4,500/mo
One retainer. One point of contact. An entire team working on your business every month.
Transparent pricing
One retainer. Everything handled.
We don't do project-based fees. Our retainers are monthly, predictable, and cover everything below. Cancel anytime.
Full Marketing, Off Your Plate
The full system, working in your favor. One flat monthly fee.
$4,500/month
- Website redesign + ongoing optimization
- Full SEO program (technical, on-page, local)
- AI search optimization
- 2 long-form blogs / month
- 2 press releases / month
- CRO audit + Hotjar behavior tracking
- Dedicated account manager
- Monthly reporting + strategy call
Need something custom? Let's talk.
The process
From overwhelmed to handled in 45 days.
- I.
Discovery call
30 minutes. We learn your business, your goals, and what's been getting in the way.
- II.
Strategy & onboarding
Within a week you have a marketing plan, a dedicated account manager, and a clear roadmap.
- III.
Build & launch
Website redesign, SEO foundation, and content engine. all running in your first 45 days.
- IV.
Compound & report
Monthly reporting, ongoing optimization, and a team that scales with you.
What to expect
The compound effect, month by month.
These are trends we consistently see, not guarantees. Every business is different. But this is what compounding looks like when the foundation is built right.
- Days 1 to 30Foundation
The build begins.
Website redesign underway. Technical SEO audit complete. Citations cleaned up. GMB optimized. Your foundation is being built correctly, probably for the first time.
Website liveSEO audit doneCitations cleanedGMB optimized - Months 2 to 3Early Signals
Google starts to notice.
Keyword rankings begin to move. Backlinks are indexing. Your first press releases are live. Traffic trends upward, slowly but measurably. The content engine is running.
Rankings movingBacklinks indexingPress liveTraffic trending up - Months 4 to 6Momentum
Meaningful movement.
This is where clients typically see their first real shift. Organic traffic is up noticeably. Local search visibility is stronger. Leads are starting to come in from channels that weren't working before. You're showing up where your competitors are.
Organic traffic upLocal visibility strongerInbound leads increasingAI search visibility - Months 7 to 12Full Lift
This is what compounding looks like.
Authority is building. Content is ranking. Backlinks are stacking. Your business is showing up in Google, in AI search, in local results. The leads coming in now aren't random. They're finding you because you're the obvious answer in your market.
Domain authority risingConsistent inbound leadsRanking for target keywordsAI search presenceMarket authority established
The brands that win in search aren't the ones who sprint for a month. They're the ones who show up consistently for the long game. Authority, rankings, and qualified traffic build on each other, month after month.
About Us
Built by Female Founders. For Female Founders.
We've sat in your chair. The 11pm to-do list, the messy spreadsheet, the website you keep meaning to fix. Consorella exists so women-led service businesses can stop patching marketing together. and start compounding.
Kate Lawson
Co-founder · Strategy & Operations
“Great marketing should create clarity, not confusion.”
Kate brings deep expertise in digital strategy and agency operations. She knows what it takes to build systems that create growth without creating chaos.
Ariana Arguedas
Co-founder · Brand & Client Experience
“Your brand should make the right client say yes before you even speak.”
Ariana leads creative direction and client experience. Her work ensures every brand Consorella touches looks and feels like a true reflection of the founder behind it.
What clients say
Founders who handed it over.
★★★★★
“I own an art business and Consorella has helped me tremendously with SEO and website redesign. Their team is amazing to work with and I would highly recommend them to anyone that wants to grow their online presence.”
Melissa Dunne
Art Business Owner
★★★★★
“Consorella built me a website that would have taken me so much more time to do myself. So thankful they did it, and also educated me on SEO and the importance of it.”
Scott Lawson
Business Owner
★★★★★
“Kate and the team at Consorella are top notch. I had tried personal branding on my own and realized quickly I needed help. Consorella not only streamlined my vision but worked closely with me to teach me the importance of each step along the way.”
Erin Wease
Personal Brand
Common questions
A few things you're probably wondering.
How long does the website build take?+
Every build is a little different, but unless your project has unusual scope we'll have your new site live within the first 45 days of kickoff. We move quickly and only ask for what we genuinely need from you.
I already have a website. Do you start from scratch?+
We audit what you have, keep what's working, and rebuild what isn't. You won't lose your existing domain authority or any SEO equity you've already earned.
What does 'done for you' actually mean?+
It means we handle every deliverable on the list above, every single month, without you having to manage it. You'll receive monthly reporting and have a direct line to your account manager. No micromanaging required.
Am I locked into a long-term contract?+
We recommend a minimum of six months to see meaningful SEO results, but there's no contract holding you to it. Stay because it's working, not because you're locked in.
How soon will I see results?+
Website, brand, and conversion improvements show up fast. SEO and content compound over time. Plan for six months to see meaningful movement and twelve to feel the full lift.
Is SEO really worth paying for every month?+
We understand the hesitation. SEO can feel invisible at first because nothing dramatic happens in week one. But unlike paid ads, which stop the moment you stop spending, SEO is an asset you own. Every blog, backlink, and optimization stacks on the last. Six months in, you're getting traffic you didn't have to buy. Twelve months in, you're outranking competitors who started years before you. It's the highest ROI channel in marketing, but only if you stay consistent. That's exactly why we built it into the retainer.
Finally, let's do this
Get your time back.
Tell us about your business, or book a free 30-minute call. Either way, we'll show you exactly what your first 45 days would look like.
Tell us about your business
Option 01Prefer to talk it through?
Option 02Grab a free 30-minute discovery call. No pitch, no pressure. Just a straight conversation about your business and whether we're the right fit.
Book a 30-min Call →$4,500/mo retainer · No project fees · Cancel anytime